Umoya wasentwasahlobo musha futhi unyaka wokuqala ugcwele izimbali.
Kusukela ngomhlaka-9 kuya ku-11 kuMbasa, i-Hangzhou Fashion Industry Digital Trade Expo kanye ne-7th Fashion Eye Buy and Sell Fair-2023 Autumn/Winter Selection Fair, ebibanjwe yi-Fashion Eye, i-China New Retail Alliance kanye ne-Diexun.com, ibibanjelwe e-Hangzhou International Expo Center. Ltd. umsunguli uYang Yali, umsunguli we-Hangzhou Muyi Fashion Co., umsunguli we-Hangzhou Fashion Industry Digital Trade Expo uLai Yonglou kanye nezinye izivakashi eziholayo bafike endaweni yesehlakalo, kanye nochwepheshe abaningi bemboni, abamele amabhizinisi kanye nabangani bezindaba ndawonye ukuzobona ukuvulwa okukhulu kombukiso.
Emcimbini wokuvula, uShen Jasmine, unobhala-jikelele weZhejiang Fashion Industry Association, uveze enkulumweni yakhe ukuthi imboni yemfashini ingenye yezimboni eziyizigidi eziyisishiyagalombili eSifundazweni saseZhejiang, futhi kuyindlela ehlelekile yeSifundazwe saseZhejiang yokwakha indawo ephakeme yokuguqulwa kwedijithali yomhlaba wonke ene-“Internet + imboni yemfashini”, okuyindlela yokuthuthukiswa kwemboni yemfashini yaseHangzhou esikhathini esizayo. Umbukiso walo nyaka ulandela umkhuba womnotho wedijithali womhlaba wonke, uthuthukisa izici zokukhiqiza, wakhe izigcawu ezintsha zedijithali, amamodeli namamodeli ebhizinisi ngokuhlanganiswa okuphezulu, ukusebenza kahle okuphezulu kanye nenani eliphakeme, okuzocebisa uhlelo lwenani kanye nohlelo lokusungula izinto ezintsha embonini futhi kufake amandla amasha kanye nomfutho omusha wokuthuthukiswa komnotho waseZhejiang.
ULai Yonglou, umphathi jikelele weFashion Eye, uthe enkulumweni yakhe ukuthi ukuthambekela kwamanje kwentuthuko embonini ye-e-commerce ebukhoma kuyaqhubeka nokuba kuhle, okuye kwabeka phambili izidingo eziphakeme kanye nezindinganiso ezintsha ze-e-commerce ebukhoma. I-Fashion Eye Sale kanye ne-2023 Autumn/Winter Selection kuwumbukiso osekelwe kulesi sidingo esisha se-supply chain, "esingokwentengiselwano kuphela". "Sizogxila eziteshini ezintsha, imikhiqizo yabathengi abasha, amathrekhi amasha, ngenkathi simba sijule ekujuleni kwezidingo zabathengi beziteshi zendabuko kanye nezindawo ezingaba buhlungu, ngombukiso wezinsuku ezi-3, ukufanisana ngokunemba komuntu nomuntu, imihlangano yokukhetha eqondiwe ngaphandle kwe-inthanethi kanye nokuvakasha kwebhizinisi lamazwe ngamazwe, njll., ukuhlinzeka ngezinsizakalo ezigcwele kokubili abathengi nabathengisi, futhi sibe yisandla sokudla esibalulekile se-supply chain kanye namakhasimende okugcina okuthengisa."
Imfashini ngendlela efanayo: ukuhlanganiswa kwenani elisha lezimboni
Umbukiso Wezohwebo Wedijithali Wemboni Yemfashini waseHangzhou walo nyaka kanye ne-7th Fashion Eye kuzothatha ingxenye yezingubo njengengqikithi, ngenkathi kuhlanganiswa izigaba zemfashini ezifana nezicathulo, izigqoko nezikhwama, izesekeli zemfashini, kanye nemikhiqizo yemfashini, kuhlanganiswa izinzuzo zezinsizakusebenza neziteshi zemboni yemfashini kazwelonke ngendlela ephelele.
Lo mbukiso uxhumanisa uchungechunge lwemboni yezemfashini oluvela emthonjeni wezimboni, umema ngokunembile abathengi abavela eziteshini zendabuko, iziteshi ezintsha ze-e-commerce, iziteshi ezintsha zabathengi kanye neziteshi ezintsha zomkhiqizo, udala inani labathengi nabathengisi, futhi udala ipulatifomu ephelele yombukiso kanye nokuhweba ngokushintshana kwazo zonke izigaba zemboni yezemfashini.
Ngesilinganiso sombukiso esingu-20,000㎡ kanye nemikhiqizo engaphezu kuka-1,000 eqhumayo, ingqungquthela izobonisa izimboni zokuqala kanye nemikhiqizo yabaklami bokuqala enentuthuko yokuklama njengengqikithi, ehlanganisa ukugqokwa kwabesifazane, izingubo zangaphansi ezilukiwe, imikhiqizo yabaklami, izikhwama, izicathulo nezigqoko, ama-ejensi abukhoma, abahlinzeki bezinsizakalo, njll., idonsela amakhasimende phambili emathubeni ebhizinisi ngo-2023.
Ingqungquthela yezemvelo yezingubo zabesifazane: umfutho uncike ekugelezeni, uchungechunge lokunikezwa oluphumelelayo
I-“Women’s Wear Ecological Conference” ebibanjwe ngesikhathi esifanayo sombukiso, enesihloko esithi “Qala umfutho ngokugeleza – wina uchungechunge lokuhlinzeka”, iyizwi lamabhizinisi echungechunge lokuhlinzeka. Kusukela mhla ziyi-9 kuya ku-10 kuMbasa, kwabelwana nge-“Women’s Wear Ecology Conference” ezine ezilandelanayo ezinezindikimba eziyi-18 sezizonke, kanye nokukhishwa kolwazi olukhulu kanye nokwabelana ngolwazi, okuvula ingxoxo yochungechunge lonke lomkhakha.
Esizeni, ochwepheshe bezimboni zasekhaya nezakwamanye amazwe, imikhiqizo eyaziwayo, amafektri omthombo, amapulatifomu e-commerce kanye nabasunguli bosaziwayo, izivakashi ezingaba ngu-3,000 ezizobamba iqhaza emhlanganweni, i-IP yabesifazane eqondile kanye nabaholi bemibono ukudala i-matrix entsha yabezindaba ukuze kuqhubeke nokwandisa ithonya lezivakashi ezihlanganyela ngezihloko zazo kanye nethrafikhi eqondile embonini, imisebe kunethiwekhi abalandeli abangaphezu kwezigidi eziyi-100, futhi bagxile ndawonye embonini ukuthola indlela yokukhula ephezulu "yokugeleza + uchungechunge lokuhlinzeka".
Njengoba njengomunye wabahleli bombukiso, i-Diexun.com, inhlangano yobungcweti egxile ocwaningweni lwemfashini kanye nezinsizakalo zemboni, inikeza isiqondiso embonini ukuthi ithuthukise imikhiqizo, isungule i-R&D futhi ihole ukusetshenziswa kwayo ngokwabelana ngezitayela zakamuva zabathengi, izitayela zemibala zaseNtwasahlobo/ehlobo ezingama-24 kanye nokubona kusengaphambili kwezitayela zasekwindla/zasebusika ezingama-24/25.
Imikhiqizo emenyiwe: umkhiqizo osezingeni eliphezulu
Ngokuhambisana nokubekwa kweNgqungquthela Yezingubo Zabesifazane, umbukiso nokuthengiswa kwalo nyaka kuzogxila esigabeni sezingubo zabesifazane, kanye nochungechunge lwababonisi bezimboni ezivela kanye nemikhiqizo yabaklami bokuqala abanomklamo nentuthuko njengeqoqo eliyinhloko, beletha imikhiqizo ekhethiwe esezingeni eliphezulu kanye nemikhiqizo eqhumayo emakethe ukuze kukhiqizwe kahle, begxila izinsiza endaweni ephakathi nendawo nephezulu, futhi bebamba ukuthengwa kwangempela ohlangothini lwesidingo. Amajazi e-Trench, ama-sweater, amajazi e-tweed, amajazi aphansi, izingubo, izingubo zangaphakathi zabesifazane, izicathulo, izigqoko, izikhwama kanye nezinye izigaba zemikhiqizo konke kuyatholakala, imakethe yabathengi iyaqonda ngokugcwele.
Abathengi abasha abasebenzisa iziteshi abasezingeni eliphezulu, njengemikhiqizo yabathengi abasha, imikhiqizo yezitolo ezidumile, imikhiqizo yabaqalayo, ama-anchor aphakathi kuya kwaphezulu, iziteshi zesifunda, amapulatifomu esizinda sangasese, ukuhlangana komphakathi okuthenga ngamaqembu asezingeni eliphezulu, okuhlanganisa i-e-commerce, imibuthano yezenhlalo, ithrekhi yevidiyo emfushane, kanye nepulatifomu yesizinda sangasese, izixhumanisi ezijulile ezidingweni zemakethe, zokuthuthukiswa kwababonisi ukuze bafake inani lebhizinisi elihlukile.
Ngesikhathi sombukiso, kube neseshini yokukhetha enesihloko esiqondile yababonisi kanye nabathengi abahlukahlukene, okudala uchungechunge lwezimo zokuxhumana kwezentengiselwano zebhizinisi kanye nokumba ngokujulile isidingo sangempela sochungechunge lokuhlinzeka ngeziteshi eziningi.
Umklomelo Weso Lemfashini: Ukusungula isilinganiso esijwayelekile
Ukuze kusungulwe amazinga ajwayelekile athuthukile, kukhuthazwe futhi kunconywe amabhizinisi nabaholi abenze iminikelo evelele embonini, kusizwe ekusungulweni kwedijithali kanye noshintsho embonini yemfashini, futhi kukhuthazwe intuthuko esezingeni eliphezulu embonini yemfashini yaseShayina, kumenyezelwe imiklomelo yezimboni engu-13 emcimbini we-“Appreciation Dinner and Fashion Eye Awards Ceremony” kusihlwa sangomhlaka-9 Ephreli.
Amabhizinisi angu-76 amele imboni kanye nobuntu bahlonishwe ngokuthola “uMklomelo Womoya Wobuciko”, “uMklomelo Wokusungula Izinto Ezintsha”, “uMklomelo we-MCN Obaluleke Kakhulu Kwezentengiselwano”, “uMklomelo Wokudala Kakhulu”, “uMklomelo Wokudala Kakhulu”, “uMklomelo Wokudala Kakhulu”, “uMklomelo Wokudala Kakhulu”, “uMklomelo Wokudala Kakhulu”, “uMklomelo Wokudala Kakhulu” kanye “noMklomelo Wokudala Kakhulu”, “uMklomelo Womkhiqizo Omusha Odumile Kakhulu”, “uMklomelo Womkhiqizo Oqhumayo Waminyaka Yonke”, “uMklomelo Wedijithali Obaluleke Kakhulu Kwezentengiselwano”, “uMklomelo Womkhiqizo Womklamo Othembisa Kakhulu”, “uMklomelo Wesiphakamiso Esisha”, “uMklomelo Womhlinzeki Ovelele”, “uMklomelo Womhlinzeki Wesevisi Womkhiqizo Obaluleke Kakhulu Kwezentengiselwano”, “uMklomelo We-Anchor Obaluleke Kakhulu Kwezentengiselwano” kanye “noMklomelo Wesizinda Esizimele Othembekile Kakhulu”.
Isizini yeSophora iqhakaza ngokugcwele eHangzhou! Umbukiso Wezohwebo Wedijithali Wemboni Yemfashini yaseHangzhou kanye noMbukiso Wokuthengisa Nokuthenga Wesi-7 Wemfashini – 2023 Ikwindla/Ubusika kuzoqhubeka nokujabulisa, futhi ukugijima okujabulisayo ngemva kokuba inani lokulindela seligcwele kukulindile!
Kuhunyushwe nge-www.DeepL.com/Translator (inguqulo yamahhala)
Isikhathi sokuthunyelwe: Ephreli-10-2023